Creative Content Guidelines

Refer to our Advertiser & Creative Content Guidelines.

Blocked Categories on Chartboost Exchange πŸ”—

While bcat in the bid request will always be the source of truth, we do block certain categories across Chartboost Exchange. Note that publishers may add their own blocks in addition to these blocked categories:

IAB Category Description of Blocked Category
IAB7-39 Sexuality
IAB7-42 Substance Abuse
IAB8-5 Cocktails/Beer
IAB8-18 Wine
IAB9-9 Cigars
IAB11-1 Immigration
IAB11-2 Legal Issues
IAB11-3 U.S. Government Resources
IAB11-4 Politics
IAB11-5 Commentary
IAB12-1 International News
IAB12-2 National News
IAB12-3 Local News
IAB14-1 Dating
IAB19-3 Antivirus Software
IAB25-1 Unmoderated UGC (User Generated Content)
IAB25-2 Extreme Graphic / Explicit Violence
IAB25-3 Pornography
IAB25-4 Profane Content
IAB25-5 Hate Content
IAB25-6 Under Construction
IAB25-7 Incentivized
IAB26-1 Illegal Content
IAB26-2 Warez
IAB26-3 Spyware/Malware
IAB26-4 Copyright Infringement

Blocked Attributes on Chartboost Exchange πŸ”—

While battr in the bid request will always be the source of truth, we block certain attributes across Chartboost Exchange. Note that publishers may add their own blocks in addition to these blocked attributes:

IAB Attribute Description of Blocked Attribute
1 Audio Ad (Autoplay)
2 Audio Ad (User Initiated)
3 Expandable (Automatic)
4 Expandable (User Initiated - Click)
5 Expandable (User Initiated - Rollover)
6 In-Banner Video Ad (Auto-Play)
7 In-Banner Video Ad (User Initiated)
8 Pop (e.g. Over, Under, or Upon Exit)
9 Provocative or Suggestive Imagery
10 Shaky, Flashing, Flickery, Extreme Animation, Smileys
12 Text Only
14 Windows Dialog or Alert Style